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Fox Entertainment: The Mars Bar

Agency: NVE

Creative Director: Melissa Murphy

Art Director: Kristen Longabaugh

NVE was hired by FOX Entertainment to drive buzz and excitement for the premiere of their new unscripted television series, Stars on Mars by producing an immersive consumer experience. The program included a Mars themed wine bar, press preview night, and an astronaut social stunt to capture new audience members.

Project Contributions:  Graphic design, illustration

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